The Hardest Problem Was Making It Small

By Matthew McKean, CEO & Co‑Founder, Frontieras North America


FASForm™ was not designed to be small. It was designed to be big.

That is the answer I gave during a recent due diligence session with one of the world’s largest asset managers, when their team asked the question every institutional investor in energy eventually asks: Can the technology scale? It is a fair question, and it is the wrong question. Or rather, it is a question shaped by the wrong assumption. The assumption is that FASForm™ is a piece of laboratory chemistry that has to be enlarged, hardened, and stress-tested before it can survive commercial reality. That assumption applies to most of what passes for energy innovation today. It does not apply to us.

The hardest engineering problem we ever faced was the inverse of the one most pilot-stage technologies confront. We were not asked to scale a beaker up to a barrel. We were asked to shrink an industrial-scale process down to a test footprint without breaking the integrated continuity that makes the economics work in the first place. That is a different discipline. It is a harder one. And it is the reason Mason County is now under construction.

What “Scaling” Usually Means

When most energy companies talk about scaling a pilot technology, they are describing a leap of faith. A reaction works at the bench. The chemistry is elegant. The yields are promising. Then, the process meets industrial reality, and the elegance evaporates. Vessel geometry changes residence times. Heat transfer behaves differently at volume. Contaminants in commercial-grade feedstock attack catalysts that performed beautifully on purified samples. Materials handling, which seemed trivial at the bench, becomes the binding constraint. The energy industry’s history is a graveyard of laboratory wins that never survived the journey to a commercial unit.

This is the reason coal-to-liquids technologies built on Fischer-Tropsch chemistry have struggled for a century. The reaction works. The economics, at scale, almost never do — because the gap between bench performance and industrial throughput is wider than the inventors anticipated, and bridging it requires capital and chemistry the original design did not contemplate.

We did not approach FASForm™ this way. We could not have, given who designed it.

Who Designed It and Why That Matters

Joe Witherspoon, my co-founder and Frontieras’ Chief Technology Officer, is a licensed Professional Engineer with a Chemical and Fuels Engineering degree from the University of Utah and a career spent inside the operating units of America’s largest refining and gas-processing companies. Chevron. Enterprise Products. Sinclair Oil. Marathon Petroleum. Joe spent decades, not theorizing about industrial process engineering, but designing, modifying, and running the exact unit operations he would later integrate into FASForm™.

That biographical fact is the answer to the scalability question.

When Joe began working on solid carbon fractionation, he did not begin where chemists begin. He began where refinery process engineers begin: with the equipment. Distillation columns. Hydrotreaters. Sulfur recovery units. Gas handling and conditioning. Materials transport and feed preparation. These are not exotic technologies. They are the workhorses of the modern energy economy, deployed in thousands of facilities across North America and refined over more than a century of commercial operation. Joe knew them the way a master mechanic knows an engine. He had built and run them in environments where mistakes cost lives and capital.

What Joe brought to FASForm™ was the curiosity and the innovative imagination of a true technologist, riding on top of deep operational expertise. That combination is rare. Most innovators in energy are either brilliant chemists who do not know how a refinery behaves, or experienced operators who lack the imagination to see beyond the configuration in front of them. Joe is both. He could ask the question that defines FASForm™ — what if you disassembled coal at the molecular level using a sequence of unit operations that already exist, integrated in a way no one has integrated them before?— and answer it with engineering that real construction companies can build.

That is what the Frontier Applied Sciences years were. From 2010 forward, more than 60,000 man-hours of engineering work, leading to U.S. Patent No. 9,926,492 granted in 2018 and patent protection across five continents. None of that work was a search for whether the chemistry was real. The chemistry was always real. The work was the disciplined integration of proven unit operations into a continuous, closed-loop, zero-waste system that produces refined fuels, purified solid carbon, hydrogen, fertilizer, and industrial chemicals from a single feedstock.

We did not invent the equipment. We invented the architecture.

The Inverted Engineering Problem

When the time came to validate FASForm™ at pilot scale, we faced a problem most innovators never have to solve because we had a process designed from the start for industrial throughput. The thermodynamics, the residence times, the integration of streams between units — all of it was conceived for commercial operation. Shrinking that down to a test footprint without losing the integrated continuity that makes the system work was a serious engineering exercise.

A pilot unit is not a small version of a commercial plant. It is a careful instrumentation of the parts of the process you most need to validate, configured to produce data that translates back to commercial conditions. In our case, that meant proving the disassembly chemistry, the recovery of products at the right purities, the closure of the loop, and the behavior of the integrated whole when reduced in scale. We ran the unit for twelve months. We captured the data. Independent laboratories verified the outputs. The engineering report from JIS confirmed what we had designed for. The pilot did not teach us whether FASForm™ works. It documented, for the people who needed documentation, that it does.

That is what validation looks like for a technology built around proven equipment. It is not a leap. It is a confirmation.

Why Mason County Is Under Construction

There is a reason the partner roster on Mason County reads the way it does. Joe is serving as Project Director, and he has assembled a collection of specialist engineering firms to execute the current phase of engineering work, each chosen for the specific unit operations and disciplines they have built and operated for decades. KBC and Yokogawa are integrated into the design and controls work. Topsoe is licensing the hydrotreater and sulfuric acid plant. CAMS, managing more than $20 billion in industrial assets for clients including ExxonMobil, GE, JPMorgan, and Blackstone, has signed on for operations and maintenance.

None of those firms are being asked to scale unproven chemistry. None of them are taking invention risk. They are being asked to do what they have each done hundreds of times across the global energy sector — engineer, license, build, and operate process units they know intimately — in a configuration that Frontieras has spent fifteen years engineering, patenting, and validating. Their willingness to commit reputation and capital to this project is itself a form of validation. Companies of that stature do not attach their names to science experiments. They attach their names to industrial work they understand.

Mason County is not a demonstration project. Rather, it is the first commercial deployment of a technology that was always designed for commercial deployment.

The Bigger Point

The energy industry has spent the last twenty years confusing motion with progress. Billions of dollars have been deployed into technologies that worked in a press release and never worked in a plant. Investors have learned, the hard way, that pilot data does not always translate. Promising chemistry does not always survive industrial reality. Subsidies do not turn a bad design into a good one.

What we built at Frontieras, and what Joe Witherspoon engineered over fifteen years at Frontier Applied Sciences, is something different. It is a process designed from the first sketch to operate at the scale of a working refinery, using the equipment that working refineries already use, configured in a way that no one has configured it before. The science was proven by integration, not by leap. The validation was confirmation, not discovery. The hardest part of the engineering was making it small enough to test.

That is the answer to the scalability question. FASForm™ does not need to be scaled up. It needs to be built. And it is being built…in Mason County, on a 184-acre site, with the partners and the capital and the engineering already in place.

Abundant, affordable, and available energy for all. That is the mission. The technology to deliver it has already been designed. The work in front of us is execution.

Matthew McKean, CEO & Co‑Founder, Frontieras North America

Matt serves as Chairman and CEO of Frontieras North America and its corporate progenitor Frontier Applied Sciences (IP Holding Co)

Matt’s entrepreneurial background, grandson to a successful early aviator and inventor, his appetite for adventure is profound, attending a year of school in England after high school, seeing the pyramids of Egypt and spending 3 summers on the Yukon river in Alaska, he financed his college education while thriving in sales and management. Then entering real estate finance, by age 30 co-founded and then exited a prominent mortage banking firm before the 2008 crash. His insights, provide a unique perspective in evaluating market dynamics to discover opportunity. Matt has been an active member of the CEO mentoring membership organization Vistage where he consulted and strategized in various industries including construction, heavy-equipment leasing, finance, green product development, advertising and public relations, highway construction, private education, and consumer goods.

Matt holds a Bachelor of Science in Human Nutrition with emphasis in Chemistry and completed a Pre-Med curriculum from Arizona State University.

https://www.frontieras.com/management
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